See what marketing really costs per booked job, per completed job and per new customer, so cancellations and repeat customers stop hiding inside a low cost per lead
A strategist reviews your market before the call.
Enter last month's marketing costs and results. Every figure updates as you type
Total marketing cost divided by booked jobs
Cost per lead flatters marketing that fills the board with cancellations and repeat customers. Cost per completed job and cost per new customer show what growth really costs.
Ad spend plus management fees, call tracking and software. Leaving the fees out makes every channel look cheaper than it is
Leads, booked jobs, completed jobs and new customers should cover the same month, ideally from your call tracking and your field software
Repeat customers would have called anyway. Cost per new customer tells you what it costs to grow
Straight answers to the questions owners ask us before they hire us
Free to use, no sign-up and no email wall
Pick the work you want handled and see the package, the fee and your total with ad spend
Work back from a revenue goal to the leads, booked jobs and monthly budget it takes
Target and break-even cost per lead for service calls, replacements and larger plumbing projects
Work out the return on ad spend you need to hit your revenue target
Google Ads, LSA, Meta, SEO, referrals and lead buying compared on profit, not lead volume
The revenue your missed prospect calls take with them each month and each year
18 quick questions, a score out of 100 and your three biggest gaps
Build tagged links so every campaign shows up properly in your reporting
Paste a keyword list and get it back in broad, phrase and exact match
Book a free strategy call and we will work out your real cost per booked job by channel